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About Us
DSP Motor is the exclusive dealership for LS Auto in the UAE
As the sole authorized representative of LS Auto in the UAE, DSP Motor brings the brand and its flagship LEV01 Electric SUV to customers across the Emirates, backed by local sales, service, and warranty support.
Who We Are
LS Auto UAE is brought to the Emirates by DSP Motor, the exclusive dealership for the LS Auto brand, dedicated to bringing the next generation of electric vehicles to the region.
Our Mission
To deliver sustainable, bespoke, and high-performance driving experiences, built for the demands of UAE roads and everyday life.
The Future, Today
With the LEV01, electric performance, bold design, and eco-conscious innovation come together seamlessly. This is the future of mobility.
Welcome
Your destination for premium electric SUVs and smarter, cleaner mobility across the UAE.
The Engineering Behind
LS Auto.
Through Shanghai Launch Automotive Technology, LS Auto is backed by an established automotive engineering platform spanning vehicle planning, design, engineering, prototyping and validation.
Shanghai Launch Automotive Technology
Established in 2000, Shanghai Launch Automotive Technology has specialised in automotive research and development for more than two decades, providing complete turnkey vehicle development services across the automotive industry.
Its capabilities extend from early product planning and styling through body, chassis, electrical architecture and powertrain engineering to prototype manufacturing, testing and final verification.
400+
Vehicle Models Launched
2,300+
Employees
100+
Automotive Patents
200+
Industry Partners
01
Platform Planning
Market research, product definition, benchmarking and vehicle platform planning.
02
Design
Concept design, sketching, rendering, CAS development and clay modelling.
03
Engineering
Body, chassis, powertrain, interior, exterior, electrical architecture and validation.
04
Prototyping
Prototype builds, mule vehicles, trial production and engineering validation.
Engineering Proven on the Road.
Selected vehicle programs demonstrate Shanghai Launch's engineering experience across established global manufacturers and leading automotive brands.
Programs Delivered.
End-to-end vehicle and engineering programs delivered across advanced electric vehicle platforms.
AVATR 07
Complete Vehicle Engineering
End-to-end vehicle engineering development.
AVATR 12
Complete Vehicle Engineering
End-to-end vehicle engineering development.
Tesla Model 3
Interior Engineering
Interior engineering development & CAD on-site support.
Brands Trusted.
Engineering capability applied across some of the automotive industry's most recognised and fast-growing brands.
XPeng P7
Upper-Body Engineering
Upper-body engineering development.
BYD New Seal 06 DM-i
Body, Interior & Exterior Engineering
Body interior & exterior development, EE engineering.
BYD Ti 7
Body, Interior & EE
Body interior & exterior development, EE engineering.
Engineered by Shanghai Launch.
On the Road Today.
Production vehicles currently on the road carrying engineering work delivered by Shanghai Launch.
smart #1
Upper Body Engineering
Upper-body engineering development.
GWM Haval H6
Complete Vehicle Engineering
Complete vehicle engineering development.
XPeng Mona M03
Body Interior & Exterior Engineering
Body interior & exterior engineering development.
Toyota Camry 9th Generation
Body Interior & Exterior Engineering
Body interior & exterior engineering development.
See It. Drive It. Experience It.
Experience the LEV01 for yourself. Complete the form below and our team will arrange your preferred test drive date and time.
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Tell us when you would like to visit and we will take care of the rest.
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For any inquiries, contact us at: info@dsp-motor.com